Cookie Policy
Last updated: August 29, 2026
This Cookie Policy explains how PMEYERDK (“this website,” “we,” “us”) uses cookies and similar tracking technologies when you visit pmeyer.dk.
What Are Cookies?
Cookies are small text files placed on your device when you visit a website. They are widely used to make websites work, work more efficiently, and to provide information to the site owners. Similar technologies (such as local storage, pixels, and SDKs) are covered by this policy as well.
Cookies We Use
This website uses Google Tag Manager (GTM) to deploy and manage the following third-party tracking tools. GTM itself does not set cookies directly, but it loads the tags below, which do. The table reflects what these tools actually set on pmeyer.dk, verified by inspecting the live site.
| Cookie / Storage Item | Set By | Type | Purpose | Expiry |
|---|---|---|---|---|
_ga |
Google Analytics 4 | Cookie | Distinguishes unique visitors | ~2 years |
_ga_* |
Google Analytics 4 | Cookie | Persists session state for this GA4 property | ~2 years |
AMP_* |
Amplitude | Cookie | Device/session identifier for analytics | ~1 year |
AMP_MKTG_* |
Amplitude | Cookie | Marketing-attribution data (empty by default) | ~1 year |
AMP_remote_config_* |
Amplitude | Local storage | Cached SDK/feature configuration | Until cleared |
AMP_unsent_* |
Amplitude | Local storage | Queue of analytics events not yet sent | Until cleared |
AMP_PAGE_VIEW, AMP_URL_INFO |
Amplitude | Session storage | Tracks current page view within a browser tab session | Until tab closes |
ph_phc_..._posthog |
PostHog | Cookie and local storage | Anonymous visitor/session identifier and event queue | ~1 year (cookie) |
ph_phc_..._primary_window_exists, ..._session_registered_properties, ..._window_id |
PostHog | Session storage | Internal session/window tracking within a browser tab | Until tab closes |
None of the above are strictly necessary for the website to function — they are used to help us understand how visitors use the site and to improve content.
Cookies set by the cookie consent banner itself
This website uses Silktide Consent Manager to run the cookie banner and remember your choices. Silktide does not set any cookies — your consent preferences are stored in your browser’s local storage instead (as stcm.hasConsented, stcm.consent.essential, stcm.consent.analytics, and stcm.consent.marketing), which stays on your device and is not read by any third party.
A note on Cloudflare Web Analytics
Unlike the other analytics tools listed above, Cloudflare Web Analytics does not use cookies or any client-side storage to collect data. It works via a lightweight script that reports aggregated, non-identifying traffic and performance data (such as page views and load times) directly from Cloudflare’s servers. Because it doesn’t store anything on your device, it isn’t subject to the same cookie-consent requirement as the other tools — but we still list it here for transparency and treat it as part of our analytics stack.
A note on Cloudflare as our hosting/CDN provider
Separately from Web Analytics, this website is also hosted behind Cloudflare’s network, which can set a small number of its own strictly necessary cookies under certain conditions — independent of and unrelated to the analytics tools above. These are used for security and to keep the site running reliably, not for tracking or advertising. They are not set on every visit — only when the relevant Cloudflare feature is actually triggered (for example, when a visitor is issued a security challenge). They typically include:
| Cookie | Purpose |
|---|---|
cf_clearance |
Set only if a visitor is issued a security challenge; remembers that they passed it, so they aren’t re-challenged on every page |
__cf_bm |
Set only when Cloudflare’s bot management actively evaluates a visitor, to distinguish real visitors from automated bots/traffic |
__cflb |
Set only if load balancing with session affinity is active, to help route a visitor consistently |
Because these cookies are strictly necessary for the site’s security and basic operation when active, they are exempt from consent requirements under the ePrivacy Directive and are not gated behind the Silktide banner — though they are disclosed here for transparency. In practice, on a typical, unchallenged visit none of these cookies may appear at all.
Legal Basis and Consent
Because you are visiting from Denmark (and this applies generally to visitors in the EU/EEA), the ePrivacy Directive and GDPR require prior, informed consent before non-essential cookies (like analytics cookies) are set on your device — except for cookies that are strictly necessary for the site to function.
This website uses Silktide Consent Manager, a free, open-source cookie consent banner, to collect and manage your consent. When you first visit pmeyer.dk, you will see a banner that lets you:
- Accept all cookies
- Reject all non-essential cookies
- Choose which categories of cookies to allow (e.g. Analytics)
Your choice is stored so you are not asked again on every visit, and analytics tags (GA4, Amplitude, PostHog) are only activated through Google Tag Manager after you give consent, based on which categories you approve. This works through consent-based triggers configured in Google Tag Manager: when Silktide records your choice, it pushes an event into GTM’s dataLayer, and each analytics tag is only allowed to fire if a matching trigger confirms that you’ve consented to that category. If you decline or haven’t yet made a choice, the relevant tags are blocked from loading at all. Cloudflare Web Analytics is not gated behind a consent trigger, since it doesn’t use cookies or store anything on your device in the first place.
You can change or withdraw your consent at any time by reopening the cookie preferences (typically via a link in the site footer or a small icon; adjust this to match wherever you’ve placed the “manage cookie preferences” trigger on your site).
How to Control Cookies
You can control and/or delete cookies as you wish. Most browsers let you:
- View what cookies are stored and delete them individually
- Block third-party cookies
- Block cookies from particular sites
- Block all cookies
- Delete all cookies when you close your browser
Browser-specific instructions:
You can also opt out of Google Analytics specifically via the Google Analytics Opt-out Browser Add-on.
Please note that if you block or delete cookies, some parts of this website may not function as intended, though as this is a blog with no user accounts or e-commerce, core reading functionality will not be affected.
Third-Party Privacy Policies
For more detail on how each provider processes data, see:
Changes to This Policy
We may update this Cookie Policy from time to time to reflect changes in the tools we use or for legal/regulatory reasons. Any changes will be posted on this page with an updated “Last updated” date.
Contact
If you have questions about this Cookie Policy, you can reach out via LinkedIn or GitHub.